Concerts · Festivals · Shows
Lebanon’s live stage, since 1985
We were the first professional event company in Lebanon. From Pavarotti at the Sports City to Imagine Dragons in Jounieh, we produce the concerts people remember.
Wael Kfoury, Beirut Holidays, Beirut Waterfront, 2019
- 1985Founded as RML Group, 2U2C since 2005
- 400+Concerts and shows in our archive
- 250+International artists brought to Lebanon
- 20,000Fans for Pavarotti at the Sports City, 1999
Our shows
From Pavarotti to Imagine Dragons
Four decades of concerts, festivals and shows, with the photos to prove it. A few highlights:
Our festivals
Festivals we created
Some of our nights grew into festivals that came back year after year.
Beirut Holidays
2012-2019
Summer nights at the Beirut Souks and on the Waterfront, with Elissa, Yanni, Garou, Wael Kfoury and Stars 80.
61 shows →
Oriental Night
1998-2016
Ten editions celebrating the stars of Arabic music.
111 shows →
NRJ Music Tour
2010-2016
The biggest pop concert of the summer, with the radio’s favourite artists.
88 shows →
Beirut Rock Festival
1987-2013
Lebanon’s rock bands on one big stage, since the 1980s.
45 shows →
Live Achrafieh
2010-2012
Free open-air concerts in the streets of Achrafieh.
9 shows →
Les Nuits Nostalgie
2014-2024
Evenings of timeless hits with Nostalgie, our French-language radio.
23 shows →
What we do
Everything a show needs, from start to finish
Full event production
Budget, permits, staff and suppliers, from the first idea to the last truck leaving the venue.
Artist logistics and hospitality
Flights, hotels, transport, catering and backstage needs, so artists can focus on the show.
Venue selection
An intimate theatre, an open-air festival ground or a stadium: we find and book the right place.
On-site coordination
Stage set-up, crowd control, security and technical teams, on time on the night.
Sound and lighting
Clear sound and striking light, designed around each performance.
Marketing and ticket sales
Posters, online ads, social media and press, with our group’s radio stations behind every show.
Testimonials
What our clients say
2U2C exceeded our expectations. Their attention to detail and professionalism made our event a huge success.
Sarah Khalil Working with 2U2C was a game-changer for our festival. The crowd loved the line-up.
Ali Kassem The logistics were flawless and the artists performed brilliantly. It was a night to remember.
Nabil Azzam Simply the best in the industry. Their experience shows in every part of event planning.
Samir Haddad They turned our vision into reality for our charity event. The team’s professionalism was unmatched.
Lina Saad They made our corporate event one to remember, with creative ideas and seamless execution.
Maya Raad Our wedding was beautifully orchestrated. Our guests are still talking about the atmosphere.
Rania Salim
About 2U2C
Lebanon’s first event company
Founded in 1985 by Jyad Murr under the RML Group banner and rebranded as 2U2C (“To You, To See”) in 2005, 2U2C is Lebanon’s first professional event management and concert promotion powerhouse. Born from the pioneering broadcast legacy of Radio Mont Liban (RML) and Nostalgie, the company was created to bridge the gap between the airwaves and the stage, bringing the world’s biggest touring acts directly to Lebanese audiences.
For over four decades, 2U2C has shaped the live entertainment landscape in the Middle East. From making history with the legendary Luciano Pavarotti to hosting more than 400 international artists across pop, rock, classical, Francophone and stand-up comedy, 2U2C has produced hundreds of landmark events.
Alongside our signature headline productions, we have proudly collaborated as a strategic partner and talent producer with Lebanon’s premier cultural institutions, including the Beirut Holidays, Baalbeck, Beiteddine, Byblos and Zouk Mikaël international festivals. Backed by decades of technical expertise, international booking relationships and end-to-end production mastery, 2U2C continues to set the standard for world-class live entertainment.
We have worked with
- Beirut Holidays Festival
- Baalbeck International Festival
- Beiteddine Art Festival
- Byblos International Festival
- Zouk Mikael International Festival
- Jounieh International Festival
- Casino du Liban